The first step for our color analysis is taking a well-lit selfie, preferably with a neutral background. You can also specify your body type and even add a custom prompt about some of your appearance features in the Fits app.
Fits analyses your facial features such as eye brow and eye colors, face shapes, hair styles and hair colors, skin tone, freckles and more. With all that info, and based on an AI that was trained by hundreds of thousands of color matches, Fits creates an individual color palette for you.
Immediately improve your style by using the most flattening colors that suit you personally. You can generate color palettes for specific seasons too, for example to create an autumn capsule wardrobe. You can also generate a virtual try-on image with AI, that pictures you in clothes of that palette, removing the need to buy and try on these new colors.
A thorough color analysis is key to crafting a universal and suitable wardrobe of any size. From capsule wardrobe to an extended walk-in closet that features thousands of items: Color pairing is key to any outfit.
Unsure if Fits is right for you? Check out our AI stylist comparison.